Indian Premier League (IPL) is a 20-20 cricket tournament which is being played between eight Indian city franchises. IPL was started on April 18 at Chinnaswamy stadium in Bangalore. This tournament has all the ingredients to change the dynamics of world cricket. Many companies are betting on twenty20 cricket to attract new age audience. It is simply “Cricketainment”.
Sponsors of IPL cricket tournament:
1. Title sponsor: DLF real Estate company.
2. Co-sponsor: Hero Honda.
3. Beverage supplier: Pepsi
4. Official Airlines: Kingfisher Airlines.
5. Umpire partner: kingfisher Airlines.
6. Hospitality partner: ITC Welcome group hotels and Resorts.